Information for contestants who applied prior to March 2021:
Due to the COVID-19 Pandemic, the Alternative Model of the Year 2020/2021 pageant will be taking place online. If you signed up for the contest, you have automatically been entered in the virtual contest for a chance to win the title of Mr or Miss Alternative 2020/21.
You must have completed a catwalk video no later than 14th March. By participating in the virtual event, we will also automatically enter you in AMOTY at Model House 2022 pageant. You will not be charged again for this. We will honour entry prices and upgrades purchased.
Should you not participate in the virtual event, you will forfeit your place in the 2020/21 contest, if you wish to take part in next year's event you will need to reapply and entry charges will be applied.
Alternative Model of the Year, does not accept responsibility for any changes to our events that are beyond our control.
Information for all contestants below:
9th & 10th April 2022
Britannia Country House Hotel
Palatine Rd, Manchester, Didsbury, M20 2WG
Admission to AMOTY 2022 is a standard entry price of £25. This covers the administrative cost of processing your application, this also includes a complimentary 5 digital photos from your photo-shoot. Payment is required upon submitting the application form.
Digital images may take up to 10 weeks to be emailed to you following the event.
Please note that this fee does not cover the cost of your stay in the Model House. Booking your overnight stay should be booked directly through the hotel, A discount code with booking info will be emailed to you upon completion of the application form.
You'll pay for the overnight stay when checking in to the house, no pre-payment is required for booking your accommodation. Staying in the Model House is not mandatory.
You can choose to visit for the days on the Saturday and Sunday or find your own accommodation.
The £25 includes your entry to both the photo-shoot and catwalk. If you have family or friends that wish to see you on the catwalk, guest tickets will soon be available.
For the best weekend experience, we recommend staying in the "Model House".
To enhance your weekend Model House experience, you can choose an optional upgrade. These can be purchased at any time prior to the event. All upgrades are subject to availability. Early booking is advised.
*Upgrades are not entry to the 2022 contest, before purchasing an upgrade you should have completed
Please do not purchase an upgrade until you have paid your entry fee, this should be done via the application form.
Commemorative Model House wrist band.
Additional 10 digital photos (15 in total)
*Photos ready within 12 weeks
Access to live bands
Commemorative Model House wrist band
Limited edition VIP Model House Lanyard
Additional 15 digital photos (20 in total)
*Photos ready within 13 weeks
Access to live bands
Photoshoot with influencers:
*A £1.50 Transaction fee is applied to cover our PayPal fees. Tickets are collected at the venue upon arrival
The purchase of upgrades have been temporarily suspended and will be available soon.
Line up of bands and influencers is subject to change.
Due to the limited availability and exclusive nature of the event, under no circumstances will we issue a refund if you can no longer attend or simply change your mind. Entry cannot be re-sold.
Covid-19: In line with government guidelines at the time, Model House was postponed in September 2020 and rescheduled to May 2021. We honoured partial refunds prior to the original date of the event was due to take place to those that could not attend the rescheduled date. Now the original date has passed we will no longer honour refunds to those that cannot attend. Applications were automatically moved from September to the new event date.
Alternative Model of the Year does not accept any responsibility of changes to our event that are beyond our control.
We have made every effort to ensure AMOTY can still go ahead (in a virtual capacity in 2021). Should you decide not to take part in the virtual pageant, this falls in line with our "changed mind" policy. (see above).
Following the Government announcement of lockdown easing in 2021, the rescheduled May 2021 date has now been postponed until April 2022, all participants of the virtual pageant have automatically been moved to 2022. Should you not be able to attend the new date or simply no longer wish to participate, refunds will not be honoured.
Photos: Refunds on photos will not be permitted after the event has taken place. This is because we waste no time in getting your images ready. A great deal of admin and editing time goes in to producing images. Once you have received the images, we will not be able to go back and alter these.